28 January 2011

Life of Art SitRep #51 (or 3 x 17)

Every week, I work towards creating a life of art for myself. This is the zigzag filled journey.

Play along in the comments with your own pursuits if you'd like. (That's where I'll cheer you on.)
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So what I've been thinking about lately is how these endeavors I list off each week fall into 3 main categories: Creation, Education, and Promotion. Maintenance could probably be a fourth significant category. I'm not sure how knowing this is helpful, except possibly for arranging these posts, but I am aware that the majority of my time goes towards promotion and maintenance. Sigh.

It is teaching me to ease up on my perfectionism a bit though as there are bigger, more useful fish to fry most of the time.

This week, I

  • Shot 126 photographs of snow scenes while hanging out windows.

  • FB'd, tweeted 25% off sale:
    25% OFF Necklaces (Monogrammed keepsake pendants and more) and T-Shirts in my shop until January 29, 2011 at 11:59 PM PT.

    Use code: LOVEKEEPSAKE
    (Ah, Valentine's Day, here you come again...)

  • Prepped Melting Snow photograph, wrote description, and created product line. Melting Snow is now available in my shop on a variety of customizable gift items: prints/posters, cards, postcard, iPad and iPhone cases, mugs, t-shirts, tote bags, magnets, buttons, stickers, keychain, mouse pad, ornaments, return address label, necklace, and stamps:

  • Tweeted, FB'd, zblogged Melting Snow link.

  • Uploaded cropped, revamped Footprints in Snow and created a new product line for it to replace the old one.
    Footprints in Snow card
    Footprints in Snow by RocklawnArts
    Shop for a card with zazzle.com
    In this case, there was a piece of snowbank in the original image that increasingly drove me crazy every time I saw it in my store. There were also some contrast adjustments I wanted to make in Photoshop. This is why I'm now trying to take a day before uploading images so that I can look at them again with fresh eyes. Even a dinner break is helpful to gain a little perspective.

  • Made old Footprints in Snow products direct only and moved them, deleted old Footprints in Snow folder.

  • Zblogged revised Footprints in Snow.

  • Re-tweeted Binder sale:
    Get $9 Off Customizable Avery Binders through January 31, 2011 at 11:59 PM PT.

    Use code: BINDERS4SALE

  • Added Downtown Kansas City, Construction Crane, Circle with Fire Escape, Sandstone Fins, Double Arch, Adobe Passageway, Flowering Rhubarb Stalks, and Epimedium Flowers to Rocklawn Arts on RedBubble.

  • Edited the introduction and descriptions of all previously uploaded photographs on my Rocklawn Arts RedBubble site to include corresponding links to Rocklawn Arts on Zazzle. Also alphabetized product list file.

  • Updated Rocklawn Arts bubblesite introduction to include link to my zazzle gallery. Reordered new photos. Created two subsets: black and white, desert.

  • Tweeted redbubble update.

  • Made a link file for my zazzle products to make image linking easier. Still need to fill in a bunch but a great base formed. Done through Crane & Counterweight. (Already finding it useful. Anything that saves me from copying links into code over and over is goodza!)

  • Revised Desert Silhouette, Desert Wave, Double Arch product descriptions with related product image.

  • Made Digital vertical iPad case template.

  • Added holiday card tag to Snow-covered Branches card.

  • Added links/products to 14 lenses. Put list of my lenses on 1 post for further promotion/link adding.

  • Added Petrified Forest Desert to my American Southwest Scenes lens.

  • Made sidebar additions to couple of lenses, and other small tweaks. Gave American Southwest Scenes a lens boost on 1/22. Worked a bit on a lens quest.

  • Tweaked metadata templates in Adobe Bridge.

  • Came up with a DM for new twitter followers inviting them to check out Rocklawn Arts. Sent 6 thus far.

  • Read "Crowd Conversion: Transforming your business through social currency" Facebook Marketing Strategy/Case Study of Rage Against the Machine campaign to top Christmas music chart.

  • *******

    How are your pursuits going?


    A year ago on TTaT: Whoa

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